FUJI Rookie Balance Bike

White bikes always look high-end in our humble opinion.

We are big fans of FUJI Rookie balance bike for a few reasons:

• Aluminum frame
• Premium brand name
• Free bell!
• Big comfortable shock dampening pneumatic tires
• one color- pearl white- isn't gender specific and makes buying decision easy
• Each bike has a serial number, just like every other Fuji Bike

If your price point is around $100, we encourage you to give the Fuji Rookie your serious consideration. For about $40 more you get some high end features and benefits found on bike costing 2-3x more.

UPDATE: The FUJI Rookie has been discontinued at the end of 2011. FUJI did not really make much of a marketing effort and bike shops were reluctant to stock a balance bike that comes in only one [sterile-looking] color.